Google Shopping Ads expand to Gmail
Google sent out an email to all their advertisers on Thursday to announce that Standard Shopping Campaign ads will now be showing to Gmail users. From the week of 4 […]
Google sent out an email to all their advertisers on Thursday to announce that Standard Shopping Campaign ads will now be showing to Gmail users. From the week of 4 […]
With Instagram Shopping, retailers can showcase their products using an immersive storefront experience.
Before we tell you how to get started, let’s talk about the A-Z of Instagram Shopping: why you should consider it as part of your e-commerce strategy and how it works.
This article will explain what GTINs are and how they fit into your feed management and marketing.
To advertise your products on Google Shopping, you will first need to create a product feed and provide it to the merchant center.
Inventory verification is how Google ensures that the products in your local data feed match the products you actually have in-store.
Once you have created your local inventory feed, you will need to enable local ads in your Google Shopping campaigns in order to showcase your local products.
Before creating and uploading your local inventory feed to the merchant center, you will first need to enable local inventory ads. The steps listed below will enable the ads, but to complete the setup you will need to follow our comprehensive guide to local inventory ads.
With 15% of all digital media advertising revenue attributed to affiliate marketing, more and more retailers are choosing to market their products on channels like Shareasale and Affiliate Window (Awin).
Now that the business year is well underway, you may need to brush up on a couple of things to prepare for a great first quarter. With the madness of […]
Shoppers looking for the perfect watch can crawl through several different online stores looking for the perfect one, or simply type a search query into Google, switch to the Shopping […]